Walmart | Deals Campaign

Catchin’ Feels for Walmart Deals

Quit playin’ games

with my cart.

Snagging a deal feels good. So, we set out to recreate that feeling with Walmart’s very own Y2K era boy band. When these ‘pops’ start lockin’—deals start dropping. At the center of our campaign was "Catchin' Feels," an original pop song built to ear-worm wiggle into your heart before these deals go ‘Bye, bye, bye.’

Five ‘Larger than Life’ pop icons.

If you want to get a good deal, get yourself a bad boy. Meet Dante, Erik w/ a K, Austin, LJ and Sonny, or as they’re collectively known “Alwayz.” Named after Walmart’s brand promise ‘Always’ but with a Z because they’re still rockin’ Tamagotchi like they’re stuck in the late 90’s. This I promise you, these boys are obsessed with deals.